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Shopping Festival
Multi-discipline
The piazza in front of the Clock Tower was turned into an eye-catching, gigantic shopping bag tempting tourists with the many offers of the Festival. That the iconic Clock Tower was presented as a merchandise inside a shopping bag was a humourous reference to a city famous to the world as a shoppers’ paradise. An adjacent musical fountain featuring a nightly extravaganza of sound and light was a marvelous addition to the fanfare.
Location: Clock Tower, HK Cultural Centre
Client: Hong Kong Tourism Board
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Shopping Festival
The piazza in front of the Clock Tower was turned into an eye-catching, gigantic shopping bag tempting tourists with the many offers of the Festival. That the iconic Clock Tower was presented as a merchandise inside a shopping bag was a humourous reference to a city famous to the world as a shoppers’ paradise. An adjacent musical fountain featuring a nightly extravaganza of sound and light was a marvelous addition to the fanfare.