Party atmosphere and festive thrills went viral among revellers of the Chinese New Year Parade 2013 thanks to a troupe of “Happy Genies” in their colourful festive gears and cute facial expressions, transforming the parade into a wonderland of joy and fun. Through a number of cartoon depictions used in various decoration items, the parade told a tale about the “Happy Genies” delivering festive cheers to the world. Beginning with the Genies busy preparing traditional festivities to celebrate the Chinese New Year including performing lion dance, preparing red packets and lighting firecrackers, the story reached its peak when they were “released” into the parade all jumping, smiling, laughing, dancing and hopping filling the hearts of the audience with joy and fun.

Location: Cultural Centre, Tsimshatsui

Client: Hong Kong Tourism Board